Empowering Africa's
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Inclusive Business pioneers create sustainable solutions, engaging low-income individuals across sectors. Bridging socio-economic gaps, they drive prosperity while positively impacting society.”

What is Inclusive Business

Inclusive businesses are enterprises that creatively deliver goods, services, and livelihood opportunities to individuals at the base-of-the-pyramid (BOP) in a financially sustainable manner. They address income, living standards, and environmental challenges faced by low-income populations through scalable, innovative solutions. These businesses integrate the BOP into their value chain as suppliers, distributors, retailers, or customers, fostering economic inclusion and social impact.

These enterprises can operate in any economic sector and vary in size, ranging from small startups to large corporations.  

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Impact of Inclusive Business

Inclusive Businesses positively impact those living in poverty, the businesses themselves, and society

Inclusive Businesses play a crucial role in uplifting those living in poverty by addressing their socioeconomic needs. They create job opportunities, leading to higher incomes, increased productivity, self-worth, and confidence among individuals. This empowerment allows for greater choices and improves overall well-being within impoverished communities.

Additionally, Inclusive Businesses contribute to economic development by building and expanding new markets within low-income communities. They strengthen supply chains, enhance brand reputation, and attract top-quality talent seeking purpose-driven employment. This proactive approach fosters growth and sustainability within the business sector.

Inclusive Business Triple win

Inclusive Businesses create a triple win.  First, they create a social impact for those living in poverty by reducing income poverty and improving the living standards of the BoP. Second, the businesses do well for their bottom line through good commercial returns.  Third, they contribute to growth, poverty reduction and socioeconomic transformation, and sometimes also improve the environment and climate.  This triple win is why governments are interested in promoting such inclusive businesses. 

Good for business

New markets and sourcing opportunities

Good for the poor & low-income people

Well-paying income opportunities as well as relevant and affordable goods and services

Good for the society

Private sector transformation, and systematic social impact in scale

The Triple Win pathways

Direct Impact

Inclusive Businesses create deliberate solutions to achieve a tangible and direct impact on those living in poverty or at the Base of the Pyramid.  The impact is not through trickle-down assumptions. Furthermore, the social impact is systemic and relevant for changing the poverty situation in a region, sector, or country. An Inclusive Business must operate at scale (or be scalable) and make a difference with a wide range of poverty causes.

Targeting the Bop​

Inclusive businesses work with those at the Base of the Pyramid (BoP). The enterprises focus on low-income people or those living in poverty, although less so with the extremely poor. In a typical developing country, the Base of the Pyramid comprises the bottom 60 percent income groups, with people experiencing poverty constituting the bottom 40 percent and the very poor as the bottom 20 percent.

Strategic Intent

Inclusive Businesses create solutions for people with low incomes on a commercially viable basis. This focus goes beyond philanthropy, corporate social responsibility, or social enterprises. Furthermore, they have a deliberate strategic intent to directly address the needs of people experiencing poverty, not through trickle-down impact or the engagement of intermediaries. Inclusive businesses do not tradeoff between commercial viability and social impact. Instead, social impact drives business return (and vice-versa). These businesses maintain a solution perspective where the impact of the BoP drives business return (and vice-versa).

Building Prosperity Across Africa

Nations worldwide are leaning towards sustainable and inclusive growth to achieve economic development. Their governments evolve policy initiatives incorporating “Base of the Pyramid” needs in economic value chains. The Africa Inclusive Business platform focuses on Inclusive Businesses (IB) and Inclusive Green Businesses (IGB) that drive prosperity.  The IB and IGB approaches are distinguished by their intentional focus on deploying solutions for the Base of the Pyramid (BoP) populations. While numerous companies interact with low-income individuals, IB+IGB uniquely advocate for economic growth with a strategic focus on inclusivity.

What sets IB apart from other businesses?

Simply engaging the poor in value chains is not sufficient to qualify as Inclusive Business (IB).  IB companies go beyond mere inclusion by actively addressing the needs of poor and low-income populations, particularly the bottom 40% socio-economic groups. This deliberate focus sets IB apart from mainstream businesses that typically target wealthier demographics. IB aims to create meaningful impact and sustainable solutions for disadvantaged communities.

BoP Solutions Focus

IB develops tailored solutions benefiting Bottom of the Pyramid (BoP) communities

Value Chain Depth

IB goes beyond workforce inclusion, actively creating value for BoP

Poverty Reduction Role

IB improves BoP economic circumstances and living standards, aiding poverty reduction

Sustainable Impact Approach

IB prioritizes long-term solutions that benefit BoP and address specific challenges they face

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